Zed Certification

“I want to appeal to the entire people world over, “Come, make in India”, “Come, manufacture in India”. Sell in any country of the world but manufacture here. We have got skill, talent, discipline, and determination to do something,” he said. He further said “We want to give the world a favourable opportunity that come here, “Come, Make in India” and we will say to the world, from electrical to electronics, “Come, Make in India”, from automobiles to agro value addition “Come, Make in India”, paper or plastic, “Come, Make in India”, satellite or submarine “Come, Make in India”. Our country is powerful. Come, I am giving you an invitation,” he said.”As I say to the world “Come, Make in India”, I say to the youth of the country – it should be our dream that this message reaches every corner of the world, “Made in India”. This should be our dream,” added the PM.

Ensuring competitiveness of India’s MSME is critical as it will contribute to the overall growth of the manufacturing sector and the country’s economy. International companies competing in global markets focus on their competitive strengths of costs acceptable to the market, technology, innovation, service delivery, lean manufacturing, and defect free products for Zero Defect and Zero Effect (ZED). It is hence prudent that we must quickly set the pace for the template of industrialisation and export fuelled growth to make a mark in global markets and improve our GDP.

So ZED was born! The ecosystem around ZED model is calibrated to make aware, assess & certify, counsel, handhold MSMEs and ensure that they rise up the ZED ladder, thus enhancing their competitiveness in the global marketplace and making them truly “atmanirbhar”. It also, as a consequence, provides career opportunities for the youth in India.